SALES MANAGEMENT

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1. 85 MARKETING MANAGEMENT I E Menjawab Masalah Apa? Manajer penjualan harus semakin cermat dalam melakukan tugasnya. Keputusan perlu dilakukan berdasarkan berbagai pertimbangan. Oleh sebab itu kompetensi bidang penjualan perlu ditingkatkan. Manfaat Apa Yang Anda Peroleh Setelah selesai mengikuti program ini, peserta diharapkan mampu: • Memahami konsep penjualan • Memahami proses penetapan sasaran penjualan • Memahami proses penetapan tenaga penjualan • Memahami proses perhitungan remunerasi penjualan • Memahami proses penyusunan anggaran penjualan Apa Saja Yang Dibahas • Kerangka manajemen penjualan • Penetapan sasaran penjualan dan peramalan • Perencanaan tenaga penjualan • Perencanaan remunerasi tenaga penjualan • Penetapan anggaran penjualan Siapa Yang Perlu Ikut • Manajer Penjualan • Supervisor Penjualan Problems To Be Addressed Sales manager must be more accurate in performing her/his duties. Decision must be taken based on various considerations. Therefore, marketing competencies must be enhanced. Objectives Having attended this program, the participants are expected to be able to: • Understand the marketing concept • Understand the process of defi ning sales targets • Understand the process of defi ning sales team • Understand the process of calculating sales remuneration • Understand the process of preparing sales budgets Subjects Covered • Framework of marketing management • Defi ning sales targets and forecasts • Planning sales team • Planning remuneration of sales team • Defi ning sales budget Who Should Attend • Sales Manager • Sales Supervisor 40 SALES MANAGEMENT Price: IDR 5.050.000,-

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